Job Detail
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Job ID 30934
Job Description
Heifer Project International Nepal (HPIN) is a non-profit organization working in Nepal since 1998 with the aim of ending hunger and poverty and caring for the earth through agriculture-based livelihood and market system development programs.
Objective:
The primary objective of this engagement is to promote seed goats (Doe and Bucks) produced by Cooperatives of Tansen municipality, Palpa and Dudhauli Municipality, Sindhuli via a social media page with a significant following, primarily focused on livestock and agriculture with a substantial following in the agriculture and livestock sector. This initiative aims to leverage the platform’s extensive audience reach to increase awareness and drive sales of the product.
Minimum requirement of social media Page:
- social media page must specialize in the agriculture and livestock sector.
- The social media page must have a minimum of 100,000 followers/subscribers.
- The Page/Account should have prior experience of promoting products for business expansion.
Deliverables:
- Develop a content plan for 6-8 promotional videos highlighting the features, benefits, and specialities of the Product.
- Ensure that the videos are engaging, informative, and tailored to resonate with the target audience of the social media page.
- Schedule the posting of 6-8 videos on the social media page on a regular basis to maintain audience engagement and visibility.
- Monitor the performance of each video and adjust the content strategy as needed to optimize results.
Timeline
- Consultant must complete video shooting, editing and content preparation within 15 days of awarding the contract.
- The promotional content shall be posted in the social media account/page on a weekly basis for at least 2 months.
Please submit the quotation and their experience and analytics/insights of their social media accounts/pages to Procurement-NP@heifer.org by 10 April 2024, 5 : 00 PM with email subject line “Proposal for branding/marketing ” along with below documents.
- Cover letter.
- Brief proposal with cost
- VAT /PAN Certificate
- Relevant experience
Heifer Project International Nepal
Lalitpur-15, Hattiban
Contact Number: 015911873/015913120
HPIN reserves all rights to make the final decision regarding selection of company/firm/supplier without any obligations.
